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Global Business School & Research Centre

Media and the New Age Opportunities

Saturday, February 01, 2020 |Global Business School & Research Centre |Seminar

The seminar was conducted by Mr. Ajinkiya Deshmukh works in Lokmat Pvt. ltd. On the topic of Media and the New Age Opportunities, He said about the New media are forms of media that are computational and rely on computers for redistribution. Some examples of new media are computer animations, computer games, human-computer interfaces, interactive computer installations, websites, and virtual worlds. New media are often contrasted to "old media", such as television, radio, and print media, although scholars in communication and media studies have criticized inflexible distinctions based on oldness and novelty. New media does not include analog broadcast television programs, feature films, magazines, or books – unless they contain technologies that enable digital generative or interactive processes .
He focused on what are the new opportunities available in media & communication. He discussed importance of brand development in emerging market. He told the importance of social media , How social media helpful to the people. He said “Brilliant hits the target no one can hit whereas genius hit the target no one can see” , Media is all about communicating, propagating to the right message, networking, marketing, exploring, and connecting the dots. They focus on the quality of the information they are providing to the people. They must ask the right questions from the right person and right point of time in right manner. People must have the patience. In media there is a great exposure for the people.