Global Business School & Research Centre



Past Event



Seminar on “Digital Marketing”

WhenSaturday, August 20, 2016    
WhereGlobal Business School & Research Centre.
Description

1.Objectives        

  1. To understand how with the change and evolution of modern technologies, small and medium businesses are doing everything they can to keep up.
  2. To understand the process of attracting targeted audiences online
  3. To explore various job opportunities available in Digital Marketing field.
  4. To explore various job opportunities available with the help of Digital Marketing in various specializations like HR, Finance, IT, Operations, Pharma, etc.

2.Presence        

  1. Students of MBA-I & III Sem  and Faculty Members of GBSRC

3.Theme Coverage        

  1. Websites and SEO content
  2. Blogs
  3. Internet banner ads
  4. Online video content
  5. Pay-per-click (PPC) advertising
  6. Email marketing
  7. Social media marketing (Facebook, Twitter, LinkedIn, etc.)
  8. Mobile marketing (SMS, MMS, etc.)
  9. Job opportunities in Digital Marketing field

4.Corporate Resources        

  1. Mr. Mohammed Obaid Khan, COO, Infinite 1 Ventures & Solutions Pvt. Ltd. Pune
  2. Mr. Shadab S. Mujawar, Sr. Marketing Consultant, Infinite 1 Ventures & Solutions Pvt. Ltd. Pune

5.Outcome        

  1. Knowledge enrichment
  2. Exploring the job opportunities
  3. Collective interaction between student, faculty members and corporate delegates. 
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